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Free ROI Marketing Calculator


How to use the ROI Calculator:

  1. You should know your customer's/client's Life-Time-Value (LTV) BEFORE filling in this calcualtor.  To determine a client's LTV, take the annual revenue an average client generates and then multiply it by the number of years an average client continues to buy from your business. This will give you the LTV of a client, e.g., $1,600 x 5 years = $8,000.
  2. Complete the ROI form and then click "Calculate."
  3. Do not use commas when placing dollar values in this calculator.

Read the results from the ROI calculations and then adjust the numbers as you see fit.

Marketing ROI Calculator
Marketing Campaign's Cost:
$

Number of People You Are Mailing/E-Mailing:


Expected Response Rate (% of people you expect to show an interest):
%

Conversion Rate (people you expect to buy):
%

How Much Profit Will You Generate Over Their Life-Time:
$


Total Revenue:
$

Return on Investment:
%

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